*UPDATE* Thank you so much for the encouraging, positive response! My launch team is full, but if you’re hoping to still snag an advanced copy, keep your eyes on my blog and Facebook page for giveaways leading up to the book’s release.
It’s hard to believe that in a little less than three months, A Broken Kind of Beautiful will be making its way into book stores! (Cue giddy excitement and hoards of stomach-dwelling butterflies.)
The official release date is April 15th, and with that day drawing ever closer, it’s time to start gathering a launch team!
What is a launch team?
A team of readers ready and willing and eager to spread the word about A Broken Kind of Beautiful.
Why a launch team?
Have you been to a book store? Or have you seen all the books for sale on Amazon? Rising out of obscurity is no easy feat. A launch team plays a critical role in starting that all-important buzz that is oh-so-very crucial when it comes to a book’s success.
What do I get for being on the launch team?
A free, advanced copy of A Broken Kind of Beautiful, two surprise books from my publishing house, and my undying gratitude. Seriously.
What does a launch team member do?
They help promote the book by reaching out to people in their sphere of influence.
How is this done?
All kinds of ways!
You can talk about the book on social media sites (Facebook, Twitter, Instagram, Pinterest, etc), recommend the book to friends and family, donate a copy of the book to your church library, ask your local libraries to order the book, suggest the book to local book clubs (or your own book club, if you are part of one), feature the book on your blog, post about the book on online reading forums, write a review for the book on popular review sites (Amazon, Barnes and Noble, CBD, Lifeway Christian Stores, Goodreads, Novel Crossing, etc), share favorite quotes from the book on social media sites, or anything else that will create buzz and generate interest.
That is by no means an exhaustive list. Thinking outside the box is welcomed and appreciated.
Anything else I should know about being on the team?
Once you are on the team, I will create a private Facebook group where we can connect and share ideas. If you’re not on Facebook, don’t worry! I will also set up an email list to keep launch team members abreast on any pertinent book release news.
I’m looking to fill my launch team roster with readers who are super enthusiastic about spreading the word!
But what if I’m a team member and I don’t like the book?
Easy! You don’t do anything. I realize taste is subjective and not everybody who picks up Ivy’s story will enjoy it. Silence is 100% preferred over dishonesty or fake enthusiasm. That’s no fun for anyone.
What is the difference between a reviewer and a launch team member?
A reviewer’s role is a bit more focused and limited than a launch team member’s.
A reviewer reads the book and writes a review on his or her blog and at least one of those popular review sites mentioned above. The review does not have to be glowing. It just has to be honest. I have several early copies reserved for those who are interested in reviewing.
Launch team members often write reviews, but they usually go beyond that as well.
How do I become a part of the launch team?
I have forty-eight advanced copies of A Broken Kind of Beautiful, which means I have 48 spots on my launch team roster! If you’re interested in joining the team, please send me an email (katie@katieganshert.com) with LAUNCH TEAM in the subject line. In the email, please include a couple ideas of how you might promote the book.
How do I become a reviewer?
If you would like an early copy in order to review A Broken Kind of Beautiful, please send me an email (katie@katieganshert.com) with REVIEWER in the subject line, and include a link to your blog.
Do me a favor?
If I already promised you a spot on my launch team, will you please remind me? I’m suffering from a little thing called Adoption Brain. Forgetfulness and a scattered mind are two of the side effects.
A Broken Kind of Beautiful Back Cover Blurb
Sometimes everything you ever learned about yourself is wrong
Fashion is a fickle industry, a frightening fact for twenty-four year old model Ivy Clark. Ten years in and she’s learned a sacred truth—appearance is everything. Nobody cares about her broken past as long as she looks beautiful for the camera. This is the only life Ivy knows—so when it starts to unravel, she’ll do anything to hold on. Even if that means moving to the quaint island town of Greenbrier, South Carolina, to be the new face of her stepmother’s bridal wear line—an irony too rich for words, since Ivy is far from the pure bride in white.
If only her tenuous future didn’t rest in the hands of Davis Knight, her mysterious new photographer. Not only did he walk away from the kind of success Ivy longs for to work maintenance at a local church, he treats her differently than any man ever has. Somehow, Davis sees through the façade she works so hard to maintain. He, along with a cast of other characters, challenges everything Ivy has come to believe about beauty and worth. Is it possible that God sees her—a woman stained and broken by the world—yet wants her still?
If that sounds like a book you’d enjoy, let’s talk!
If you’d like to hear some more about my upcoming release, check out my 10-minute interview with the fabulous Rel Mollet. You’ll find it under ACFW 2013 Audio Interview. I chat a bit about our adoption as well!